Shave Union, an eCommerce website situated in Auckland, New Zealand, specialized in selling razors and blades through subscription services. The unique aspect of this business was its commitment to using all profits to assist men in need through a dedicated financial support initiative. As part of my role at Waking Giants Digital Agency in 2015, I undertook various responsibilities for this project. These encompassed designing the brand identity, creating packaging designs, developing and constructing the website, and producing an engaging promotional motion graphic.